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Test # 10


1.
You are the project manger at an advertising firm that specializes in marketing and promotional campaign for athletic shoes. Your company frequently uses sports celebrities as part of the marketing and advertising campaigns. Advertising that uses celebrities to influence consumerís purchasing decisions is an example of what type of power?

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Idiom of the Day

in memory of (someone or something)
as a reminder of someone or something, as a memorial to someone or something
We decided to collect some money and buy a painting in memory of our grandfather.

Word of the Day

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