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Test # 10


1.
You are the project manger at an advertising firm that specializes in marketing and promotional campaign for athletic shoes. Your company frequently uses sports celebrities as part of the marketing and advertising campaigns. Advertising that uses celebrities to influence consumerís purchasing decisions is an example of what type of power?

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Idiom of the Day

on the spur of the moment
on a sudden wish or decision, suddenly, without planning, on impulse
I bought a new bicycle on the spur of the moment.

Word of the Day

  • Famous Party Cities In The World
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  • Tips to get ready for Start a Hobby

  • Rules to play Hot Air Ballooning

    Delayed response

    One of the tricks involved in flying a balloon is learning to deal with the delayed response. To slow or stop a descent requires the pilot to open a burner blast valve. This sends hot combustion exhaust through the mouth into the envelope where it expands and forces some cooler air out of the mouth. This lightens the total weight of the system and increases its buoyancy, but not immediately. From the time that the burner is lit until the balloon slows or stops its descent can take 30 seconds or more, depending on its rate of descent, how cold it has become, and how powerful the burner. This delay requires a great deal of anticipation on the part of the pilot.


    Chourishi Systems